Payment pioneers Visa has unveiled a new scheme called ‘Creator Program,’ an immersive initiative with the goal of scaling up new-era micro businesses through introducing them to the digital commerce medium of NFTs.

The scheme will see selected small businesses across fields such as music, film, and fashion, given the chance to expand their operations through the use of blockchain technology. Visa will offer services in technical and product mentorship, community building, access to thought leaders, exposure to high-profile clients and partners, and a one-time stipend - all across a one year period.